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Daily Herald - Wednesday, November 12th, 2008
       "Roamin' Randall" Article written by Amy Williams

      
Daily Herald article about APL - Algonquin Pediatrics
 
      
At new pediatric practice location, your time's important, too
       Although there's no actual Nordstrom on Randall Road - at least not yet - Dr. David
       Brottman of the new Algonquin Pediatrics along Randall Road says he likes to offer
       his patients and their families the same excellent customer service the upscale
       retailer is known for.

       At the core of that customer service is Algonquin Pediatrics' on-time philosophy,
       meaning patients get in to see Brottman and the other doctors in the practice when
       they're scheduled to see them.

       "We treat them as we treat our own children or grandchildren," Brottman said.

       Unfortunately, I'm sure the long wait in the waiting room has happened to many of
       you. In fact, just last week it happened to me. I sat in the waiting room for 90 minutes
       before even being called in to see my daughter's doctor.

       Brottman says that doesn't happen at Algonquin Pediatrics. And if for some reason
       there is a delay, they will always let their patients know ahead of time.

       The way Algonquin Pediatrics can stay on time, Brottman said, is by scheduling
       patients for the exact amount of time their appointments will take.

       For example, he said, if they have a patient with a new baby, they will allow more
       time in their computer than if it were just a checkup.

       If there is a patient with a severe medical condition, that is noted in the computer.
       And when that patient calls in for an appointment, the schedulers set aside an hour
       for the appointment. If a teenager is coming in for a yearly checkup, they'll schedule
       30 minutes, Brottman said.
 
       "We double the time when we need to, and we leave slots open throughout the day
       so we can stay on time," Brottman said.

       "It's very important to try to give great customer service. Everybody is busy with
       things, running from place to place. If they have a sick child, the last thing we want
       (them to have) to do is sit there and wait for me."

       Brottman says he and his partners have followed the same philosophy for the past
       10 years at their practice in Arlington Heights, Arlington Pediatrics.

       Over the past several years, he said, they've realized that about 20 percent of their
       patients were traveling to Arlington Heights from places along the Randall Road
       corridor, such as Algonquin, Lake in the Hills, Carpentersville and Crystal Lake.
 
       So they decided to open a second location closer to those patients, and to the
       growing population near Randall Road.

       Algonquin Pediatrics is on the second floor of the Sherman Family Healthcare
       building at 600 S. Randall Road.

                                                                                                      
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